Apprentice Bookings Advisor / Exhibition Consultant

Summary

Ideal for a confident, friendly communicator who loves talking to people. You'll handle calls with families, give guidance on photoshoots, manage reception duties, support exhibitions, and help maintain partner relationships in a growing, well‑respected studio team.

Wage

£12,480 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Training course

Sales executive (level 4)

Hours

Full time. Wednesday, 1.00pm - 8.00pm, with 30 mins unpaid lunch break. Friday, 10.00am - 6.00pm, with 30 minute unpaid lunch break. Alternate Saturday/Sunday, with 30 minute unpaid lunch break.

30 hours a week

Start date

Monday 4 May 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

This is an ideal job for someone who is a strong communicator, multi-tasker, who likes talking to people of all ages and would love to become part of a well-respected team, joining a successful growing business.

Full training will be given for the successful candidate, but to succeed may already have the majority of the following traits . .

• Is focused and able to work on their own
• Can demonstrate exceptional customer service skills
• Is confident with an excellent clear voice and friendly manner
• Possesses a highly positive and enthusiastic personality
• Is well presented
• Has good positive persuasion skills, ‘but not pushy’
• Has good IT and admin skills
• Loves people (and also potentially pet dogs!) and loves talking!

Based at our studio the primary focus of this role is speaking to predominantly families / usually ‘mums’ over the phone (both outbound and incoming calls to both existing, new and potential new customers). The purpose of most calls is to make ‘Bookings’ in our diary of course, but there’s much more to it than that . . . as this job is all about ‘quality over quantity’; so you will be giving families lots of advice on what to expect from their ‘Family’, ‘Couple’ or ‘Pets’ Photo shoot experience with us - covering everything from the best time to book in their shoot with us to suit their family, through to what to wear and ideas to personalise their shoot, such as suggesting things like sentimental props or accessories to show their own personality, hobbies or interests. Additionally, you will be explaining special offers and giving an idea of pricing and product expectations to prepare the customer before they attend their shoot with us.

You will also cover various face to face reception duties, such as meeting and greeting families upon their arrival at the studio and making people feel very welcome. Helping with customers' collections of their finished products and taking payments, processing vouchers plus other basic admin duties behind the scenes.

On occasion you will need to be able to visit our corporate partners and maintain the great relationship we already have with them. You will also have the opportunity to work on exhibitions to promote the studio and sell vouchers to members of the public wanting to come and have their own family portrait experience.

Where you'll work

18 PORTLAND ROAD
LEICESTER
LE2 3AB

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

SR APPRENTICESHIPS LIMITED

Training course

Sales executive (level 4)

What you'll learn

• Sales planning and preparation: Set effective targets using sales forecasts. Prioritise customers and activities to grow account value and maximise return-on-investment in line with your organisation’s strategy. Formulate or refine customer plans and objectives. Create efficient territory plans where appropriate.
• Customer engagement: Effectively communicate and interpret customer information exchanged through written, verbal and non-verbal communication. Develop a customer engagement style that effectively opens sales conversations, builds rapport, enhances customer relationships, and adapts to different customer’s social preferences.
• Customer needs analysis: Be highly skilled at effective questioning and active listening techniques to understand the customer’s needs, guide the sales conversation appropriately, create mutual understanding, and build trust and affinity with customers.
• Propose and present solutions: Develop sales proposals and deliver them using a presentation style and technique appropriate for your customer. Present relevant products and/or services, explain features and their advantages, and clearly articulate the value and benefit of the solution for the specific customer. Use and adapt a range of techniques to draw-out and overcome common sales objections.
• Negotiate: Research the customer’s likely desired outcomes and negotiating stance. Develop responses to likely objections. Identify your own organisation’s needs, such as minimum price and acceptable terms. Negotiate or trade variables effectively.
• Closing Sales: Be attuned to verbal and non-verbal buying-signals andmove to close at an appropriate point in sales conversations. Develop ethical techniques to close sales and confirm customers’ purchase agreement.
• Gathering Intelligence: Collect, analyse and interpret market intelligence and share it appropriately and effectively within your organisation.
• Time Management: Use and adapt appropriate tools and techniques to prioritise and manage your time effectively.
• Collaboration and team work: Contribute effectively within a team environment. Work collaboratively with both internal and external stakeholders. Manage communications with the cross-functional team in relation to the effective delivery of your sales, such as finance and service delivery. Support continual business improvement by sharing best practice with sales team colleagues and assist the marketing team to develop new marketing collateral.
• Customer experience management: Deliver a positive customer experience. Manage customer enquiries and issues effectively. Take proactive action to prevent and minimise customer concerns and complaints. Handle all customer interactions professionally to the customer’s satisfaction.
• Digital skills: Effectively use digital tools to conduct research and target customers in line with the overall sales strategy. Able to deliver presentations and meetings using digital communication. Complete accurate records and process sales in accordance with your organisation’s policies, procedures and digital CRM systems.

Training schedule

This training schedule has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.

Requirements

Essential qualifications

GCSE in:

• English (grade C/4/Pass)
• Maths (grade C/4/Pass)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

• Communication skills
• Customer care skills
• Team working
• Punctuality
• Flexibility
• Excellent telephone manner
• 5 GCSE's